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Supporting Bamboo: A display of corporate responsibility

Supporting Bamboo: A display of corporate responsibility

Jun 6, 2022 | Bamboo Industry, Green Living

Once upon a time, a clever campaign or a catchy slogan like “Where’s the beef?!” was enough to win over legions of customers. But today, in the age of climate crisis and the internet, consumers want to know who they’re buying from. They want more than a product, they...

Owner & Founder

Fred Hornaday bamboo Madrid

Fred Hornaday

As a writer and consultant, Fred is a leading voice in the world of bamboo. He’s been promoting sustainability since the mid-90s, specializing in bamboo since 2006. He’s also published 3 volumes of Metaphysical Limericks.

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